The Carphone Warehouse, A Trio of Asian Experiences
Three staff incentive prizes anywhere in Asia - sounds simple enough right? But these were special: they had to be once in a
lifetime events that completely embodied the essence of the destination.
Quality time for the winner was essential as was first-class accommodation.
Unforgettable experiences in Asia - well
there's plenty to go around. After much deliberation, we came up with three
clear winners: A relaxing spa retreat at the Great Wall of China, A fast-paced
week in Tokyo with tickets to the renowned Sumo Basho and a week tracking the
Bengal tiger in India. We knew they were great, but how to sell them to
Carphone's employees? Simple - set up a branded, interactive web page that they
could use to access exclusive information about the prizes up until the big
finale. Now that's anticipation.
